News Release
Date: July 3, 2006
Contact: Carol Fusaro
(800) 427-6578 x22

Pam Sullivan Named NEDMA Direct Marketer of the Year

Dunbarton, NH/Newton, MA – The New England Direct Marketing Association (NEDMA) has named Pam Sullivan, President and Creative Director of Sullivan Creative, as Direct Marketer of the Year.

“She brings a creativity and passion to her work that is combined with solid direct marketing strategy and an outstanding track record,” said Marilyn Ewer, Principal of MKE Enterprises and last year’s winner, as she presented the award.

NEDMA is the premier regional professional association for direct marketers, dedicated to keeping its members on the leading edge of direct marketing strategy, technology and creative.

Pam has worked in advertising and direct marketing for more than 25 years. In accepting the award, she recalled the job that started Sullivan Creative 18 years ago, setting type for New England Telephone in her friend’s apartment in Brookline, on a Macintosh SE with a 6-inch screen. “It was the hottest summer in years, and we couldn’t run the air conditioner and the SE at the same time. But we finished the job!”

Chuck Provancher, Creative Director at Millennium Partners, who was with the company for 10 years, said “Sullivan Creative’s transformation from a design studio to a creative direct marketing firm was an amazing experience. Pam had a vision, and from the beginning taught that good marketing had to communicate a message, with a strong call to action, in order to be effective.”

Bob Rotchford, Senior Account Executive at MeadWestvaco, said “Pam created and managed our lead generation campaigns at both MassEnvelopePlus and St. John Associates that resulted in new clients and increased revenue. She is the most energetic, creative and resourceful person I’ve ever met.”

A graduate of the Art Institute of Boston, Pam attended Northeastern University, and earned a certificate in fundraising from Boston University. She worked at several Boston agencies before founding Sullivan Creative in 1987. She is a member of the Board of the National Ghost Ranch Foundation in Abiquiu, New Mexico.

Sullivan Creative is a full-service creative agency with offices in Newton, MA and Dunbarton, NH that provides its clients with marketing solutions that have maximum impact in the marketplace. You can visit Sullivan Creative on the Web at www.sullivancreative.com.

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